…For the Enterprise

The “Consumerization of IT” has created new demand for user experiences, and Microsoft has excelled at the “Enterprization” of consumer applications by adapting the capabilities and even some of the visual style of leading consumer applications to be enterprise-friendly (i.e., managed and controlled in ways that adhere to corporate standards for security, privacy, and reliability).

In the past few months, I’ve heard the following referred to as “________ for the Enterprise.”  This is certainly a vast simplification, but I use this as a handy reference translator:

Microsoft App = “______ for the Enterprise”
Yammer Facebook
Delve Pinterest
Planner Trello
Sway Prezi
Stream YouTube


What are yours?

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